The Organic Marketer

Tracking Twitter Conversations:

Posted in Innovative Strategies by Jim Tome on November 4, 2008
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Ironically, I just picked this up on a Twitter feed. Its a web site that tracks Twitter hits of terms related to Obama vs. McCain. It seems to be a continually, dynamically-generated web site that shows the number of hits for each candidate based on certain key terms the web site is analyzing.

For instance, a glance right now (and it changes every few seconds, so you may not see the same thing when you look), shows a lot of red (McCain) compared to blue (Obama) for terms like “maverick” and “recession”. Presumably, this means these terms are being used in Twitter conversations relating more to McCain than Obama.

An interesting introspection into American politics through the eyes of the Twitter membership.